Today Stan Phelps tells you how he became a certified professional speaker and the growth prospects you can achieve if you do speaker events.
Stan is a TEDx speaker, Forbes contributor, and Certified Speaking Professional who focuses on customer experience, employee engagement, technology, differentiation, and purpose.
In this week’s episode you’ll learn:
- How to add value to your customer’s experiences
- How to generate better social proof for yourself
- Stan’s Goldfish methodology for your business
Check out the episode now! And subscribe to get more episodes like this one!
There’s five reasons why that goldfish will grow. And those five reasons apply to everyone who’s listening.Stan Phelps – My journey to becoming a certified professional speaker
Big fish, little fish.
“Most people have heard that a goldfish’s growth is determined by the size of the bowl, or pond. And it’s a direct correlation.
So, the bigger the bowl the more you can grow. And if you’re in business, that is simply the market that you serve. The bigger the market you serve, the more you can grow.
The second thing is your growth is also determined by the amount of other goldfish in that bowl, which represents your competition. The more competition you have, the harder it’s going to be to grow.
Thirdly your growth is also influenced by the quality of your surrounding environment. So, in business, all those things that you don’t control will determine how much you grow.
Number four, for a goldfish, is how they get out of the gate in those critical first four months will determine how big they ultimately get. So, in business, that’s simply how you do when you start up or when you launch a new product or service. How that does in that first critical period will determine how well you do.
The last is their genetic makeup. In business, I believe this correlates to the extent that you’re different from everyone else.
The takeaway is, the only thing that you control is how you differentiate. And this is important, not just what you do, but how you do it, and why you do it.“
Work with what you have and find a way to make it work through doing pro bono or organising what you need.Stan Phelps – My journey to becoming a certified professional speaker
Become a certified professional speaker
“There’s a saying speakers speak. So there are plenty of organizations that have recurring weekly, or monthly type of meetings that are always looking for speakers.
Do your homework and talk to people that are actually doing it, try to get referred to some of these places.
There’s nothing that replaces getting in the room with actual people.
You might be very self-critical but you have to work with what you have. In the beginning, it may be that you go into a school or a church and you just get up on a stage and set up a couple of cameras.
Maybe you invite some friends and bribe them with a little pizza and beer.
Recreate what it would be like for you to either be giving a keynote or facilitating a workshop. There’s nothing wrong with that.”
Take-aways you do not want to miss
- How you can make the first steps
- Why contributing to speaker events can be lucrative for you
- How the goldfish methodology applies to you
- What big fish mentality can do for you
- The importance of a demo reel
- How to get the referrals you want
- How you can get paid work as a speaker
Some resources for you
- The Website – Stan’s dedicated website
- LinkedIn – Connect with Chris
- YouTube – Further courses and learning plus Stan’s speaker demo reel
- The Diamond Goldfish – Find out more about your inner goldfish
Check out the episode today
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