I was involved in delivering a substantial training program together with another training provider recently.
Approximately 122 people to train.
Three training modules were to be delivered remotely to groups of 9-10.
It looked straightforward on the surface.
The client was happy with the content.
But problems began when two things happened:
1. The client didn’t take our advice on positioning the training program internally
2. They questioned the order of the training modules
People complained that they had no idea why they were on the program.
Secondly, the flow of learning didn’t make sense.
Listen to rest of the story now!
Believe in your own program
Against our better judgement, we agreed to their changes to our recommendations.
In the end, the client took our advice but some damage had been done.
Feedback was disappointing. So what’s the lesson here?
It’s really important that you don’t just show confidence in your training – but in the process in which it’s delivered…TrainingBusiness.com
So….how confident are you in your training program?
Not just the content but:
- How it should work
- How it should be run
- How your clients can generate results
When your client buys your training,
They’re not just buying the training!
They’re buying your expertise in how it should be positioned, planned, organized, run, evaluated and embedded.
Do they feel that you are unsure about what they need?
Are you too wishy-washy about the results they get?
What do you need to differently?
Take-aways you don’t want to miss
- Why your training process matters
- What to do to market training internally
- How having the confidence to push back matters
- What exactly ROTI means to you
Check out the episode now!